coach outlet store online transformation

Coach’s transformation path will be for many years, product strategy has become the transition point.
By expanding the line of clothing, creative director Stuart Weaver will be a single bag brand into a complete fashion brand. Stuart Weaver not only for Coach to create a number of “explosive”, Coach more in September 2015 in New York Fashion Week for the first time held a real brand fashion show, the first release Coach 1941 series.
In 2016, Coach and Disney released a limited edition collection, including bags, T-shirts, motorcycle leather, sports shoes and other categories, in many young consumers in the topic of the problem, and even a lot of Disney fans rack their brains Friends of the collection of products in stores around the world.
“Coach’s original customer base is already quite large,” said Stuart, hoping that the transition will allow Coach to expand a clearer customer base, “especially those who are really interested in fashion and have the courage to try new things.”

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